Wednesday, September 9, 2009

ASR San Diego: Day 1

I am currently hanging out in my hotel room at the Quality Inn here in beautiful San Diego. My friend Matt and I are in California for the Action Sports Retailer (ASR) Trade Expo to intern for Rusty Surfboards.

This whole adventure came about when Mike Martin e-mailed me towards the end of summer saying he had a few spots for students to intern with Rusty. At first it wasn't looking like it was going to work out with money, as well as I didn't think any other students could go. However, when I found out Matt was going, and thought about how awesome it would be to hang out on the West Coast for a weekend with a sick surf company, I decided to do it.

Before I get into how the trip has gone so far, I thought I'd put in this paragraph from the ASR website to fill you in a little more about what the show is all about:
"Considered the most powerful buying event in the action sports industry, ASR showcases the latest apparel, footwear, swimwear, accessories and hardgood products from over 700 surf, skate, swim, snow, moto, wake, lifestyle and streetwear brands and continues to identify cutting-edge trends that drive the diverse segments of the action sports industry. Ensure the growth of your customer base and keep your current costumer satisfied. Action Sports Retailer is poised to provide you the opportunity as a community to grow your business, get connected with key players, brainstorm business synergies and partnerships and leverage business opportunities while face to face."

The trip itself actually started yesterday when Matt and I headed to Denver to sleep at his parents house so we wouldn't have to make the whole 3 hour drive Wednesday morning since our flight was at 11:30am. The flight itself went very smoothly and landed on-time, although we did have to wait around in the San Diego airport for a couple hours until Matts' friend Emily got out of school and could pick us up. She goes to SDSU, so after she picked us up, we first got me checked into my hotel room, then headed to the campus to check it out. After getting a solid tour, we ate at one of the many really nice food courts on campus, then we came back to the hotel to drop me off so I could figure out exactly how I would be able to get the convention center by 7:10am. The show itself doesn't start until 9am, but Rusty's head rep, Jeff, wants Matt and I there early because a news crew is coming at 7:30am to shoot some footage of the booth, so we have to get some stuff ready.

So with that being said, I'm going to go start figuring out bus routes and schedules, but I'll leave with unfortunately the only picture I got today, which is the not so great view from my hotel room. Peace.

1 comment:

Bobbie Jo said...

i'm very jealous that i didnt end up going... hope you have a fun time!